The bachelor's degree program in digital economy aims to produce qualified graduates to guide businesses and consumers
to understand the potential benefits of the digital economy. More specifically, it aims to provide a critical overview
of digital economic practices and models, with a specific focus on key concepts and theories required to understand
the changes brought about by digitalization in the cultural industries and in the audiences. Organizations in development
need economists holding digital competence. Successful graduates from this program can find work in a huge variety of areas,
from government units to business companies and industries. Some of these job opportunities include economist, data scientist,
business analyst, IT consultant and project coordinator etc.
Fintech
This program is designed to nurture financial technologists and entrepreneurs with essential knowledge in both finance
and technology so that they can take leading roles in innovation and applications of financial technology. This program
prepares students with knowledge that allows them to have a broad career pathway as they could take up positions in the
Fintech industry, finance, and IT industries. The entry-level position for graduates includes, but not limited to
financial analyst, investment banking analyst, product manager, data analyst, and data analyst.
Smart City Planning
This program is designed to develop skills that align with global and national initiatives towards smart cities.
Graduates are expected to have the ability to innovate solutions to urbanization challenges through application of
interdisciplinary knowledge across technology, social sciences and public management. The program will prepare students
for a wide variety of job roles including IT or management consultants for smart systems, sustainable solutions designer,
urban planner, as well as smart systems designer and developer.